Soft serve is one of the few menu items where a single machine can pay for itself in months. With mix costs of a few dirhams and selling prices of AED 15–25 per serve, gross margins routinely exceed 400%.
But margin only matters if the machine keeps pouring. Brüllen machines are engineered around three things: consistency of texture, uptime through long service days, and simplicity your team can learn in an afternoon.
Add UAE-based service, locally stocked parts and custom wraps that turn the machine into a marketing asset, and the maths gets very sweet indeed. Try the numbers on our Profit Calculator.